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Multi-brand technology companies
Time:2010-1-11 5:23:19     Hits:69     我要评论[0]
The industry believes that multi-brand technology companies will bring many advantages:
    First, can effectively reduce the risk of a crisis. Against business risks and suffered from the crisis in perspective, sheepskin boots the implementation of multi-brand strategy can effectively avoid risks.
    Second, can improve the competitiveness of the enterprise market. From a competitive point of view, like the multi-brand strategy with multiple branches of the military forces, the different branches of the military objectives of the armed forces against the enemy and not dispersed to other units of the strength and energy. Different brands can curb or resistance in different markets to reduce the enterprise to compete against all of our energy.
    Third, companies can increase market share. Different brands of products can form a different brand image, by different (or identical) channels into the market, sheepskin boots so as to effectively occupy the various market segments in order to advance the enterprise product market share.
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